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Mo Salah’s vacation in Hurghada best propaganda for tourism
World football star Mohamed Salah spearheaded the best propaganda for tourism in Egypt as he spends his vacation in Hurghada before his participation in the 2019 Africa Cup of Nations which Egypt hosts from June 21 to July 19.
Salah has shared his photos on social media while roaming the most beautiful places in Hurghada, including Giftoun Island.
He shared on instgram his photo on a white yacht holding a very big fish which he managed to catch.
Salah has promoted Egyptian tourism for free through the photos he shared about his nice vacation in Hurghada and the wonderful places there.
Egypt has been working hard to encourage tourism which is one of its main economic resources.
In May, the Egyptian Tourism Ministry embarked on an expanded partnership with CNN in a global tourism campaign that showcases a contemporary Egypt across an innovative mix of TV, digital and social media platforms.
The objective of the partnership is to continue and accelerate the country’s tourism growth. By showcasing the beauty of the country through its diverse destinations and the warmth and hospitality of its people amongst CNN’s global audience.This partnership is particularly timely with 2019 being an important year for the country as it hosts major events such as the Africa Cup of Nations and prepares for the opening of the Grand Egyptian Museum (GEM) in 2020.
The travel and tourism sector’s contribution to the Egyptian gross domestic product (GDP) hit 11.9 percent of the total economy during 2018, according to a report issued the World Travel and Tourism Council (WTTC) in March.
The report elaborated that this contribution amounted to LE 528.7 billion ($29.6 billion), adding that the travel and tourism sector grew 16.5 percent during 2018.
The sector provided 2.48 million jobs, representing 9.5 percent of total employment, with expectations to jump to 3.222 million in 2029.
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